Telecoms · International
Leading global digital growth for a $1.6bn telecoms group
Lycamobile Group
- Online visitors grew from 500,000 to 3.5 million
- Bounce rates improved by up to 35% across key country websites
Transformation
Digital transformation that translates into revenue.
Transformation programmes often deliver new technology without changing commercial results. Ranjit brings experience of leading global digital transformation—across websites, apps, teams and agencies—with a relentless focus on customer experience and measurable outcomes.
Who it's for
Is this right for you?
- Enterprise and international businesses with multiple markets or brands
- Transformation leaders who need senior commercial input
- Businesses re-platforming or rebuilding their digital estate
Common challenges
- Transformation spend is not showing up in revenue
- Customer journeys vary by market and channel
- Teams, agencies and technology are poorly aligned
- Internal teams need experienced external leadership
What the engagement is designed to deliver
Outcomes, not activity.
- A transformation roadmap tied to commercial KPIs
- Consistent, accessible customer journeys across markets
- Clear ownership across teams, agencies and technology partners
- Improved retention and customer lifetime value
What's included
- — Digital maturity and customer experience assessment
- — Operating model and team structure recommendations
- — Platform and martech selection support
- — Programme leadership and governance
Engagement model
Project or advisory
Scoped to the programme; often combined with fractional leadership
Proof
Relevant experience
Outcomes are as reported in Ranjit's career history. Client names are shared from his published CV; detailed evidence is available on request.
Publishing & media
Building FT.com into a £35m-a-year digital revenue line
Financial Times (FT.com)
- Generated an additional £35m in revenues annually
- AOP Online Publisher 2004 (consumer) award
Trade & B2B ecommerce
A digital transformation that lifted online sales by 25%
NAR Timber Group
- 25% increase in online sales
“Ranjit was a great mentor to me during my tenure at Lycamobile. What we achieved in a short window of time has taken others years to accomplish. Ranjit is my first call for all things digital!”
Further reading
Related insights
Accessibility
Growth guide · 10 min read
Accessibility
Ranjit Dhillon Shares Expert Knowledge On Designing sites For Web Accessibility, Disabled People, Disability, Blindness, Poor Eyesight, Colour Blindness, Deafness And Epilepsy customers.
Growth guide · 11 min read
Homepage
Discover innovative solutions and services designed to elevate your brand and optimize business performance at Ranjit Dhillon's homepage.
Growth guide · 3 min read
Writing a Redesign Brief
Ranjit Dhillon Shares 20 Years Of Digital Experience On Writing A Redesign Brief, Business Brief, Marketing Plan, Marketing Strategy And Strategic Planning
Other ways Ranjit can help
Fractional Growth DirectorSenior growth leadership embedded in your team—without a full-time executive hire.Growth Strategy & Business PlanningA commercial audit and 90-day roadmap that shows exactly where your next growth will come from.Digital Revenue AccelerationSEO, paid media, conversion and acquisition—optimised for revenue, not vanity metrics.B2B Lead Generation & PipelineA repeatable, measurable pipeline for professional services and specialist B2B firms.
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