Insurance · Direct-to-consumer
Growing travel insurance policy sales by 256%
Citybond PLC (Flexicover)
- Unique travel insurance policy sales up 256%
- Gross written premium grew from £4.1m to £7.4m in 2011
Ecommerce
Scale your online store profitably.
Usability and customer experience are among the biggest determinants of ecommerce success. Drawing on years as a Head of Online and Ecommerce, Ranjit helps online businesses improve conversion, average order value and repeat purchase—before scaling acquisition.
Who it's for
Is this right for you?
- D2C brands and online retailers
- B2B businesses selling online
- Teams planning a re-platform or new store launch
Common challenges
- Traffic is growing faster than revenue
- Checkout and product pages lose customers
- Margins are squeezed by acquisition costs
- The platform or tech stack is holding the business back
What the engagement is designed to deliver
Outcomes, not activity.
- A conversion roadmap based on real customer behaviour
- Higher average order value and repeat purchase
- Acquisition aligned to margin, not just volume
- A platform and martech plan that fits your growth stage
What's included
- — Ecommerce UX and checkout audit
- — Merchandising, pricing and retention review
- — Platform selection and migration support
- — Ecommerce growth plan and KPI framework
Engagement model
Project or retainer
Audit and plan, optionally followed by monthly optimisation
Proof
Relevant experience
Outcomes are as reported in Ranjit's career history. Client names are shared from his published CV; detailed evidence is available on request.
Ecommerce
Lifting conversion by 15% in three months
HExpress
- Conversion rates increased by 15% within 3 months
Fashion · B2B & D2C
Launching ecommerce and B2B lead generation
Samraj Fashion
- Online leads up 25%
- Enhanced brand visibility
“Ranjit is a dedicated marketing professional with a wealth of experience, passionate about the sector, with a keen sense of the tried and tested as well as new trends in the field of marketing.”
Further reading
Related insights
Business & Consultant · 4 min read
Role of an eCommerce Consultant Explained
Explore what an ecommerce consultant does, how they help online stores grow, and why hiring one could be your smartest business move yet.
21 May 2025
Growth guide · 8 min read
E-Commerce check-list
Ranjit Dhillon Shares Expert Knowledge On E-commerce, E-commerce, E-business E commerce Websites, Online Shops, Website Ecommerce, Shopping Carts, Online Store And Webstores
Growth guide · 7 min read
eCommerce Platforms
With the growth of online eCommerce businesses, consumers have started to order products online on a large scale. In such a scenario, it is important for a business to have a digital presence to compete with its online r
Other ways Ranjit can help
Fractional Growth DirectorSenior growth leadership embedded in your team—without a full-time executive hire.Growth Strategy & Business PlanningA commercial audit and 90-day roadmap that shows exactly where your next growth will come from.Digital Revenue AccelerationSEO, paid media, conversion and acquisition—optimised for revenue, not vanity metrics.Commercial & Digital TransformationDigital transformation, customer experience and operating-model change that shows up in revenue.
Ready to unlock your next stage of growth?
Start with a free, no-obligation consultation. You'll leave with a clearer view of where growth is coming from—and what's holding it back.
Book a Growth Consultation Take the 3-minute growth diagnostic
Every enquiry—by form, email, phone or LinkedIn—gets a reply as soon as possible.